On December 29, 2014 Maison Goyard opened their first New York boutique on 63rd Street. This is not to say that Goyard is a new brand; it was founded in 1792 and is considered the oldest continually running Parisian trunk maker, though it was not called "Goyard" until 1853. In that year, Francois Goyard purchased the company that, under the names "Maison Martin" and "Maison Morel, " had been serving the needs of the French aristocracy for decades. The company sells not just luggage, but smaller items, such as card holders and wallets. Throughout history, the brand has been a favorite among celebrities, including Pablo Picasso, Coco Chanel, Edith Piaf, and Kanye West.
