J.C. Custom Tailor

Ronald McDonald House is a very special place that provides a "temporary 'home away from home' for pediatric cancer patients and their families. " Having had an apartment, for a short time, just a few doors down from their 73rd Street location, I was aware of the wonderful work that they do. When I mentioned to Sophie, one of our Manhattan Sideways team members, that I wanted to feature them on 73rd, she lit up and shared her close connection to the organization on the West Coast. Sophie told me that she was honored to visit and help her mother volunteer with her miniature horses at the Los Angeles and Pasadena chapters. "I was immediately won over by their mission, but even more important, by the children themselves. A significant aspect of their programming is to provide children with the opportunity to just be kids, first and foremost. Seeing the kids interact with the miniature horses showed me how much excitement and exuberance these children have. The smiles on the faces of their parents were always equally heart-warming. "Ronald McDonald House New York has been providing care and support to families since 1978. They "coordinate emotional and physical services, psychological care, ministry support, wellness programs, tutors, music, art, transportation, activities for siblings, holiday and birthday parties, and camaraderie for parents struggling with their child's cancer diagnosis. " In addition, this particular location has a Greek Division that provides services for families from Greece and Cyprus, Camp Ronald McDonald in the summer, classes in English as a second language, therapy for dogs (Angels on a Leash), and Weird Science, where the kids conduct intriguing and engaging experiments. Love and care are Ronald McDonald's central tenants. New York has its own set of angels in the way of the volunteers who play a major role in the day to day lives of the children. The Day Team leads afternoon activities and the Evening Team coordinates birthday parties, holidays, and dinners. The volunteer sign up is a major commitment to help provide a sense of normalcy and strength to the children and their families. If interested in volunteering, please visit their website.

Kate Rheinstein Brodsky, the creator of KRB, was immersed in the world of design and retail from a young age. Her mother, Suzanne Rheinstein, is an internationally recognized designer. Ever since Kate was a child, her mom has run Hollyhock, a Los Angeles furniture boutique. "I really loved retail, " Kate shared, telling me how she would go to Hollyhock after school and work there over summer breaks. As a teenager, she wanted to open a bookstore, but realized that this might be difficult in the digital age. As a "homebody" and frequent hostess, Kate knew that she enjoyed creating beautiful homes, both for herself and others. As she described it, "I loved the feeling of home, of having a nice place to live in. " Ultimately, her passion for retail manifested itself in a career in the design world. Upon graduating from New York University with a degree in art history, Kate worked for Jeffrey Bilhuber, the interior designer. "I love interior design... but I'm not an interior designer, " she said. Working for Jeffrey, however, she learned a lot of things that would help her later on in the world of retail. She realized the importance of customer service and doing things "correctly, in a thoughtful manner. " Following her time with Jeffrey, she worked at Elle Decor, which taught her discipline and introduced her to new looks. "I was exposed to so many different styles, " she explains. "Sometimes you don't know you like something until you see it. " Kate has maintained a good relationship with Elle Decor – they recently featured her Upper East Side apartment as part of their "House Tour, " which brought a collection of readers, impressed by her style, to Kate's boutique. When I visited KRB, I was taken by the variety of colors, as opposed to the usual browns and golds that dominate antique shops. The salesperson, Fiona, said that adding bold colors to antique pieces is one of Kate's trademarks. She showed me some traditional chairs with bright olive green seats as an example, saying, "Green's a big color for her, " before pointing out Kate's love for French opaline. Fiona went on to say that Kate could be inspired by anything. She spoke of a box of old cameos that Kate found. When Fiona inquired, "What are you going to do with those? " Kate answered matter of factly, "I don't know, but I'll figure it out. " Kate elaborated, "I like to reinterpret old things. " By this, she means both in the pieces, as with the chairs, and in the way they are used. She told me that there are many beautiful finger bowls out there that are no longer used - or at least not as finger bowls. Kate encourages customers to use them in new ways, by putting votive candles in them or a small scoop of strawberry ice cream. "I like taking things out of their original context, " she admitted. As another example, she told me about the tric trac tables, tables used to play a precursor to backgammon. The board is so similar to backgammon that the tables have been able to be repurposed. "I get very attached to furniture, " Kate admitted, likening different pieces to rescue animals. "I want them to have good homes. " She realizes, however, that people have different styles and that she may have to wait a while for the right person to come along. She added that although her mother heavily influenced her, the two women do not always see eye to eye on design. "We have our own taste, " she said. Despite their differences, the store is still inspired by her mother's extraordinary career. "I always love watching her, how she explains to people how to incorporate beauty into their life. "There is the possibility that a third generation of Rheinstein women might enter the world of design. In 2015, Kate was the proud mom of new daughter number three. "I love that my children comprehend what I do, " she told me. When they ask her where she is going, she can answer "to the store" and they know exactly where she will be. Owning the boutique means she has a flexible work schedule and can easily spend a lot of time with her children. She specifically opened on the Upper East Side to be near her family – and other families. She wanted to be in a place where people could stumble upon her and buy a housewarming present, rather than in a design-industry-heavy neighborhood. "I just hope I'm on people's path. I encourage them to come look.... browsers welcome. " As for her daughters and what they think of her boutique, Kate told me that her five-year-old recently told her teacher that when she grows up, she wants to be "a mommy and a shopkeeper. "

Mario Guerrero, a black belt, has made a name for himself in the martial arts world for helping at-risk kids by giving them training in discipline, fitness, and hand-eye coordination. He now has studios scattered throughout the city, from Tribeca to the Upper East Side, where children and adults alike can learn kickboxing, Brazilian Jiu Jitsu, and Mixed Martial Arts. Recently, Krav Maga, a form of Israeli street fighting, has been added to the roster. Modern Martial Arts advertises classes for everyone from "casual fitness seekers to trained, professional fighters. " The studio does more than offer classes; however: they also create a community. Mario and his trained teachers offer karate birthday parties, fitness-centered movie nights, and "Parent's Night Out" evening classes for kids. We met with Adam, who was teaching an adult mixed martial arts class. He greeted each of the students who walked in with warmth and humor. Once the class began, the group transitioned from generic fitness exercises to work with punching bags and finally horizontal punching bags where the studio members practiced their "ground pounds. " Watching Adam encourage his students to let out a "pshhh" sound each time they hit, I realized that the class was a terrific way to let off steam.

Nestled between Madison and 5th Avenue on E 73rd Street is a jewelry box of worldly treasures. Ivar Jewelry by Ritika Ravi, opened December 2022, is the first New York outpost for the designer — a graduate of the London College of Fashion who splits her time between India and the United States, sourcing inspiration for her next piece. “My idea was to take traditional Indian craftsmanship and give it a more contemporary aesthetic, ” Ritika told us when, entranced by the store’s gorgeous pod-like display cases, we found ourselves poring over the delicate filigree and vibrant gemstones of several stackable rings. “There’s always this incredible gold Indian jewelry, that’s so beautifully made — it's so intricate, ” said Ritika, “but it can be very large and not really wearable. I took that concept and the jewelry making techniques and gave it more of a contemporary twist. ” After launching the brand in 2018 and a successful store opening in the Maldives, Ritika set her sights on New York. “It took me almost a year to find the right space, ” she said, adding that it took several trips from India and extended stays in the city to settle on the 825-square foot space on the Upper East Side. Ivar, a woman-owned business, employs a mostly female workforce, “from the front office to stores. ” Now, Ritika is happy to bring traditional Indian jewelry-making techniques and materials like polki (the art of using untreated raw, uncut diamonds) and enamel to the city, as well as incorporate sustainable sourcing practices and a commitment to global outreach — employing skilled artisans who have generations of jewelry-making experience and donating to the Andrea Bocelli Foundation, an organization dedicated to empowering communities in poverty. And after one trip in to meet the talented designer and marvel at each delicate, glittering pod, we’re certain we’ll be back for more than just window shopping.