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Opening Hours
Today: 12pm–12am
Sat:
12pm–12am
Sun:
12–11pm
Mon:
12–11pm
Tues:
12–11pm
Wed:
12–11pm
Thurs:
12–11pm
Location
48 1/2 E 7th Street
Neighborhoods
Van Leeuwen 1 Coffee Shops Ice Cream East Village

Van Leeuwen began as just a couple of ice cream trucks back in 2008. A few years later, they opened their first brick-and-mortar store on 7th Street and have since gone on to add other permanent shops in Manhattan and Brooklyn. Owners Ben, Pete, and Laura and their team are extremely concerned with the quality of their product and whence they source ingredients. The vanilla flavor comes from organic bourbon and Tahitian vanilla orchids, and the chocolate comes from a family-run French company with free trade practices, Michele Cluizel Chocolate.



Van Leeuwen also offers sophisticated flavors like sweet sticky black rice, earl grey tea, Ceylon cinnamon, and salted caramel with buffalo trace bourbon. When I visited in the summer of 2016, the two trending Van Leeuwen flavors were honeycomb and ginger, but, as Van Leeuwen is always adding new specialty flavors, I am sure that the favorites change quite often. Among the recently added at the time were chocolate banana cream pie and Mexican chocolate birthday cake.



Though veganism seems to be a bit of trend, especially with the Vegolution, it has limitations in the ice cream community - but not at Van Leeuwen. Their vegan options are made with only “coconut and cashew milk, raw cocoa butter, extra virgin olive oil, and organic sugar cane.” For many years, the shop has offered vegan scoops in flavors ranging from chocolate chip cookie dough to matcha green tea. “People appreciate that we have it,” explained an employee, “and they are just as popular as the others.”

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Van Leeuwen 6 Coffee Shops Ice Cream East Village
Van Leeuwen 7 Coffee Shops Ice Cream East Village
Van Leeuwen 8 Coffee Shops Ice Cream East Village
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Van Leeuwen 12 Coffee Shops Ice Cream East Village
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Van Leeuwen 16 Coffee Shops Ice Cream East Village
Van Leeuwen 1 Coffee Shops Ice Cream East Village
Van Leeuwen 2 Coffee Shops Ice Cream East Village
Van Leeuwen 3 Coffee Shops Ice Cream East Village
Van Leeuwen 4 Coffee Shops Ice Cream East Village
Van Leeuwen 5 Coffee Shops Ice Cream East Village

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787 Coffee

Sam Sepulveda grins as he talks about working in 787 Coffee’s new location in the East Village. “Here, when I’m doing the barista position, I get to tell the story, and people really enjoy that. Because most of the time you don’t know where your coffee’s coming from. And for me, it’s really fulfilling to say, ‘Hey, we planted this tree. ’ These beans are my babies. ”787 Coffee is a small and cozy cafe, with a wall of windows gazing out at 7th Street, and exposed wood beams crossing the ceiling. The coffee mugs and bags are decorated with images of old San Juan, colorful buildings that evoke Sam’s favorite place in Puerto Rico. Manhattan Sideways opted to try a cortado and a seasonal pumpkin latte. Rich and buttery, the coffee was the perfect treat for a chilly autumn afternoon. In 2014, Sam and his partner, Brandon Pena, purchased an abandoned coffee farm in Maricao, Puerto Rico. Located in a secluded region high in the mountains, the population of Maricao had been dwindling over the years as the agricultural industry that once formed the bedrock of its economy faded and young people moved away in search of jobs. Sam and Brandon picked the location, in addition to the quality of its land for coffee-growing, in the hopes that their business would have a positive impact on the community. They employ locals and follow higher than fair trade standards. “What we pay our workers in an hour, sometimes they pay that in Africa or South America in a two-day shift. So we’re making a difference there. We’re making a difference in their lives. ”Neither Sam nor Brandon was a coffee expert at the start, so they traveled the world learning how to grow and make coffee. The pair started out by selling green (a. k. a. un-roasted) beans before deciding to go vertical in 2016. Now they handle every aspect of the coffee-making process themselves, from planting and harvesting to roasting to latte art. The journey has not been without its setbacks. In 2017, Hurricane Maria devastated 787 Coffee’s plantation, destroying 92% of the crop or approximately 30, 000 trees. The hurricane also forced them to close their first coffeeshop in Maricao, but the pair has not let that slow them down: they managed to salvage as much coffee as they could from the wreckage and, as of the fall of 2018, were in the process of replanting. And then, at that same time, after several successful pop-up cafes, they opened their first permanent New York City coffeeshop in the East Village. Like every aspect of their business so far, the coffeeshop is first and foremost about the people. They want it to be a place where guests feel welcomed and at home, where the environment warms them as much as the drinks. “We don’t sell you a cup of coffee, ” Sam says, “We sell you an experience. ”

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Tokio 7

Most business owners know how difficult it is to bounce back after being robbed. Makoto Wantanabe has done it twice and, ironically, has a thief to thank for the very birth of Tokio 7. Makoto was globetrotting in the early 1990s when he arrived in Southern California on what was supposed to be the penultimate stop on his tour. He befriended a homeless man and let him stay in his hotel room for the night, but Makoto awoke to find everything except for his passport was stolen. Stranded with no money and far from his home in the Japanese countryside, Makoto called one of his only contacts in the U. S., who worked at a Japanese restaurant in Manhattan. He scrounged up enough money for a bus ticket and was off. While in New York, Makoto felt that men’s clothing suffered from a lack of style. Having always had a knack for fashion, he knew he could change that but lacked the funds to open a store with brand new clothing. So, after several years of saving his wages as a waiter, he founded one of the first consignment shops in New York City. Tokio 7 now carries men’s and women’s clothes, with the overarching theme being, as Makoto says, that they are simply “cool. ” The clothes are mostly from Japanese designers and name brands with unique twists. In the store, clothing that has been donated with a lot of wear is labeled “well loved. ”Despite its importance in the community, the shop fell on tough times during the COVID-19 pandemic. To make matters worse, Tokio 7 was looted in the summer of 2020 and had 300 items stolen. When Makoto contemplated closing his doors permanently, longtime customers begged him to reconsider. Resilient as ever, he set up a small photography area in the back of the shop and sold a portion of his clothes online to compensate for the decline of in-person purchases. Reflecting on his journey, Makoto marveled at the whims of fate. Had he not been robbed all of those decades ago in California, he had planned to start a life in the Amazon rainforest