Attention all paper lovers — in this huge space, there is a veritable sea of paper and paper products. Everything that one could want for scrapbooking, old fashioned letter writing, note keeping, and invitations is contained within these walls. In addition, there are greeting cards for every occasion, envelopes, binders, notebooks, sketch pads, pens, markers, portfolios, boxes, stencils, and sheets and sheets of beautiful wrapping paper.
I spoke to one of the owners, Shervin Naderipour, and learned that the store is a family business that he started with his brother and sister in 1990. He went on to tell me that some twenty-five years ago, the family began with a simple stationery store and have steadily grown, slowly amassing their paper empire in the center of what has now become a craft district. Initially, they had half the amount of space than what they occupy now, but over the years, they have added more and more paper products, gifts ideas, and craft materials. Shervin explained that not only are they known and loved by locals, but they are very well respected overseas, as well. They have a strong clientele throughout Europe and fill many online orders from foreigners.
Shervin and his siblings are a heart-warming example of a family-owned business that has “made it.” The store, which also has an entrance on 19th Street, is truly a paper lover’s paradise.