Meet 18th Street

A city landmark and a slice of Old New York, Pete's Tavern has been serving food and draft beer uninterrupted since 1864. It does not take much to envision Pete's as it was a century and a half ago. The scarred, carved bar, the high-backed booths, tin ceiling and functional 1950's register are reminders that this was once the favorite haunt of writer O. Henry, a speakeasy, and a pre-Civil War "grocery & grog. " Walking through the rooms, one can also discover hundreds of photos of people from our past - James Cagney, Mickey Mantle, and celebrities of today, Angelina Jolie, Brad Pitt, and Adam Sandler. To drink here is to drink half in the past and half in the present.

New York has more than its fair share of yakitori houses and sushi bars, but this Japanese transplant is concerned with presenting its American diners with Teishoku, or home-style cooking. This chain, which opened in Japan in 1958, features nourishing, traditional fare, where a "healthy body and mind" are top priority. Throughout Asia there are over three hundred restaurants, and as of 2012, New Yorkers can dine in the light, airy interior of their elegant US flagship restaurant.

Ken Giddon likes to say that he went “from riches to rags” by leaving a career as a bond trader to reopen his grandfather’s men’s clothing store. Harry Rothman used to peddle his wares from a pushcart on Delancey Street in the 1920s before moving into a retail space. “He kind of created the concept of a discount clothing store, ” Ken remarked. Rothman's closed for a time after Harry’s death in 1985, but Ken revived the business a year later in a stunning, 11, 000-square-foot storefront on the corner of 18th Street in Union Square. “I love being on a side street. It gives us the ability to afford a bigger space while watching the movable feast that is New York walk by every day. ” Five years after the shop’s reopening, Ken invited his brother, Jim, to join him. “This is one of the true family businesses in Manhattan. ” The store, which carries both casual and formal attire from top designers, aims to make the shopping experience for men “as efficient and rewarding as possible. ” To this end, Ken and Jim scour the market, travel abroad, and attend numerous trade shows to find the best brands. “We try to provide our customers with that personal, small-town feel in the middle of the city, ” Jim said. Despite Rothman's more modern look and merchandise, the brothers strive to keep some core elements of their grandfather’s business alive, particularly by preserving his humble approach to owning a men’s retail store. As Harry used to say, “It’s not so serious what we do. We just sell pants for a living. ”

Although this is not its original location, the 18th Street restaurant remains loyal to its traditional Mexican cuisine roots. Known for its signature guacamole and frozen pomegranate margaritas, the restaurant consistently offers excellent, authentic food. Rosa Mexicano roughly translates to “Mexican pink, ” which is meant to embody the colors of the country's sunset. A beautiful waterfall divides the cavernous room into two sections to provide a pleasant barrier between dining patrons and those enjoying drinks before their meal. This elaborate piece of art in the middle of the restaurant, which was created by a designer from Dubai, adds to the overall experience of entering a world outside of New York City. The back room, referred to as the sky room, is illuminated by natural light that enters through the ceiling. The first location was established in 1984 on 1st Street, where Rosa herself could be found cooking behind the bar, sharing her infectious personality with everyone around her. To this day, Rosa Mexicano is proud to employ a majority of Mexicans on its staff and to present the beauty of Mexico through its cuisine.

Pepi Di Giacomo and Luca Di Pietry, veterans of the hospitality industry and wine and espresso intenditori, have taken a slice of the Abruzzo province and established it across Manhattan in their cafes. 18th Street, however, is where their Italian cuisine is most pronounced. It is as much about local produce and a dynamic menu as it is about traditional dishes. Depending on the time of day, there is espresso, a selection of pastries, an extensive wine list and a full Italian menu. An added surprise in the warmer months is their gelato booth, stationed right outside the restaurant. Perfect for us on the first day the temperature reached 80 degrees.

The Azzollini family has been at the heart of Paul & Jimmy’s since Cosmo Azzollini waited tables at its 1950 incarnation on Irving Place. Back in 1968, when Cosmo purchased the restaurant, the Azzollini’s made it their own slice of southern Italy. Even today, Louis and his son, Greg, keep the focus on home: homemade cuisine, a home-style atmosphere, and the homey touches of Italian hospitality. Paul & Jimmy’s is truly a family-run, neighborhood business. Louise and Greg emphasized that “one of us is always here - we are the only ones with the keys. We open and close every night. ” Greg has worked in the restaurant since 2005, and - after culinary school at the Institute of Culinary Education, working at Mario Batali’s Lupa Osteria in Manhattan, and furthering his culinary studies in Italy - is currently the head chef. Linda, Louis’s wife, is in charge of the accounting. Together, the whole Azzollini family works hard to ensure that everyone who walks through their doors feels like part of the family. They are proud that the majority of their customers are local, and are particularly pleased that they have “a lot of customers who have been coming forty, fifty, sixty years, and also a lot that come three, four, five times a week. ” As for Paul & Jimmy’s younger clientele, they are often surprised when Louise is able to tell them what their parents or grandparents used to eat. Their secret is that their “food is phenomenal… we have great waitstaff, we have reasonable prices, a cozy atmosphere, and are extremely accommodating. ” They try their best to fulfill non-menu food requests or change the dish to suit their customers’ needs, which is generally “very easy” since “everything is cooked to order. ” Louise told us it does not surprise him that many of their customers come so often, since they have “fifty or sixty different dishes on their menu - not including specials. ” With an emphasis on freshness, they are proud that they source their fish, produce, and meat from well-established New York businesses. Gregg makes their own mozzarella fresh every day, as well as many of their pastas, and Paul & Jimmy's offers their own line of sauces, both in the restaurant and at a few local shops in the city.

Although small, this family-owned café is inviting. The sandwiches are interesting and tasty, as are the soups and salads…and then there is the cappuccino and sweets. Consistently busy, the staff is always smiling, the food is healthy and hearty, and the vibe is positive, even during rush hours.

Javelina opened in the middle of a snowstorm in 2015, and was suddenly inundated with over eighty customers. They are the ultimate restaurant success story, and Matt Post, the owner, says it is all thanks to the Texas network. While speaking to me at the bar of his seemingly always-full new space, he let me know that when Texans would get together before Javelina opened (“we always find each other, ” he said), the conversation would steer towards how there was no good Tex Mex food in the city. Despite the fact that there were many places in the 1980s, there has been a noticeable dearth in recent decades. Matt suspects the reason is that people overdosed on cheap, badly-done Tex-Mex. “Any place with a frozen margarita machine called themselves Tex-Mex, ” he explained. There was, however, one Mexican restaurant that Matt liked, called Los Dos Molinos in Gramercy, nearby his apartment. When that eatery closed in 2009, Tommy Lasagna took its place and Matt momentarily forgot about it. It was fate, therefore, when Matt started looking for a decently priced space in which to open his very first restaurant, and discovered that Los Dos Molinos’ old home was for rent. He embraced the good karma and opened Javelina. A lot of research and preparation went into Javelina. Matt found an excellent chef in Rich Caruso, who had fallen in love with Tex-Mex on a barbecue research trip to Austin. He grew up in South Brooklyn, however, and so he did not know what “queso” was. Matt informed me that queso is central to Tex-Mex, and the first thing a Texan would ask him when they heard of his plans for Javelina was “Will there be queso? ” Rich therefore spent five days tasting forty different kinds of queso before developing four varieties for Javelina. We tried his “Bob Armstrong” queso, made with guacamole, pico de gallo, ground beef, and sour cream. The north easterners who make up a part of the Manhattan Sideways team were delighted by the perfect balance of creamy cheese and zingy spices – we became immediate converts. The décor was also carefully thought out, as Matt brought in a designer from Austin in order to ensure that the ambience would be authentic, without too many of the kitschy southwestern aspects that Tex-Mex restaurants often have. There are, however, many fun quirks that Matt specifically requested. For example, he told me he that he had to fight to get the taxidermy hog behind the bar, and that he was responsible for the “True Tex-Mex” sign. The restaurant also had the clever idea to put pictures of Texans on the bathroom doors. When we visited, we saw the faces of Beyonce and Matthew McConaughey. “We spent so much time on the restaurant design, but people end up instagramming the bathrooms, ” Matt chuckled. Taking a seat at the bar, we met the bartender, Adam, who made us “the most contrasting colors on the menu: ” The extremely refreshing avocado and prickly pear margarita became an instant hit with us, and, as Matt proclaimed, with his regular customers as well. Matt brought out some San Antonio-style puffy tacos, which were deliciously crispy and piled high with guacamole. With a broad smile, he declared, “I have all regions of Texas represented, ” and pointed out the different dishes for each geographic area. When I asked Matt how his experience opening his first restaurant has been, he looked happily exhausted. “It’s been surreal so far. ” He has been thankful for word of mouth and the positive press: He has already heard stories of Californians bonding over visiting his restaurant while in New York and a friend backpacking in South America who met a fan of Javelina on the trail. Though he explained that Murphy’s Law is the governing rule of the restaurant business, he said, “It’s been really fun. ” He is pleased to have provided New Yorkers (and especially transplanted Texans) with a kind of cuisine that has been missing from the streets of Manhattan. As we were leaving, Matt said, “People keep thanking us for opening, which is bizarre…and wonderful. ”

In the early 1980s, a young woman was shopping for a Mexican wedding dress when she stumbled upon talavera tiles being shown as trivets. She was so drawn to the tiles that she entered the home decor world and never looked back. She instantly recognized the potential in tiles and returned home with the intention of starting a new company in Portland, Oregon. Today, Ann Sacks' company continues to manufacture artisan and handmade ceramic tiles in Ann’s hometown. Ted Chappell, the President of ANN SACKS, calls the main factory in Portland the “heart and soul of our business. ”Now owned by Kohler Company, ANN SACKS manufactures artisan, hand-crafted tiles that come in unique glazes, shapes, and sizes. According to Ted, “they are unlike anything on the market. ” In the store, the tiles are shown with entire bath and kitchen vignettes. Because of its connection with Kohler, ANN SACKS is able to offer designers and customers a complete decorative solution, including plumbing, cabinets, sinks, etc. An emphasis on innovation has kept the company going for all these years. Ted told me, “I think it’s our job to protect the history of the company. Timeless design really drives us forward. ”ANN SACKS has eighteen showrooms across the United States, London, and Vancouver, but the flagship showroom on 18th Street is the largest in the country. With two floors and a mezzanine staircase, this location stands above the rest. The emphasis on customer service ensures that the experience in the store is positively memorable. Interior designers are the core of the company's clients, and so the showroom is designed to capture their attention. As Ted expressed, “We want to be the leader and trendsetter and the place where designers come to find something new and different. ”

We were flabbergasted when we approached a full service lumber yard in the middle of Manhattan. Since 1923, the city has relied on this venerable lumber supplier, hardware store, and contractor heaven for its construction needs. The knowledgeable staffers and prompt service give this metropolitan shop a distinct small town feel.