Candles flicker from every corner casting a glow over the dark wood bar and tables at Cello, while softly illuminating the bottles of wine and liquor on display. Modernity intrudes in the form of a small TV mounted in one corner, but, otherwise, the atmosphere is quiet and rustic enough that it is easy to forget one is still in Manhattan. Tom, a manager and part-owner of Cello for five years, describes the bar as an "easy-going place" with a focus on getting people to try new wines. Patrons are encouraged to sample wines before they make a decision, and Tom stressed that there is no price incentive to buy a bottle rather than a glass. He went on to say that the bartenders pour four glasses per bottle - "you're getting a really full glass," Tom added.
Though they will sometimes keep a specific bottle in reserve for regulars who request it, Cello stocks a rotating collection of wines from "The Old World and New World" to keep their selection varied. One wine for sale when we visited came from a volcano caldera in the Canary Islands. Their list is meant to cater to wine aficionados and novices alike. Tom confidently declared, "We'll definitely be able to find something you like." Cello also offers a well-stocked bar and a modest range of beer choices for non-oenophiles, as well as a pizza and tapas menu featuring meats and cheeses imported from France, Italy and Holland. Tom described the food as "very good, very well thought-out" with wine pairing opportunities in mind.
There are a lot of "first dates" that stop by Cello, but otherwise, Tom characterized the clientele as a mix of businesspeople, local business owners and residents of the neighborhood and, simply, people "chilling out" late at night.